Coordinated global influencer campaign with over 2,000 influencers around the world. This helped SIXT cultivate diverse partnerships and curate inclusive content across all customer touchpoints. With the quality of its storytelling, SIXT generated both scope and cost-effective content while positioning itself as an influencer marketing pioneer. In 2018, SIXT was awarded the Digital Communication Award (DCA) in the “Influencer Communications” category ahead of renowned competition.